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Direct Energy Expands Service To Residential Customers In The PSEG Service Area

Newark, NJ (2/1/2011) - If there's one thing that consumers cherish - it is choice and the opportunity to make savings. With the past month being the snowiest start to New Jersey's winter in over 60 years, now more than ever, people are conscious of managing their energy bills through winter and looking for simple ways to ease the pressure on their pocketbooks.

Beginning today in New Jersey's largest utility area Public Service Electric & Gas (PSEG) - more than 3.3 million energy customers will have the option of choosing a new retail energy supplier to help manage their energy needs. Direct Energy is one of North America's leading energy companies; best known in the state for its services as an energy supplier to commercial and industrial customers.

Direct Energy is offering savings and guaranteed price protection for residential energy customers, with fixed prices and no early cancellation fee. Direct Energy's electricity price is 10% lower than the forecasted utility price through September 30, 2011. The Direct Energy deal includes:

For electricity customers:

  • 12-month fixed price of $0.1099 per kWh*
  • No early cancellation fee

For natural gas customers:

  • 12-month fixed price of $0.799 per therm**
  • No early cancellation fee

"Direct Energy is a stable, financially strong company with a vision for growth and a commitment to competitive markets and the benefits they bring to consumers," said Steven Murray, president of Direct Energy's residential business. "Our core values of Simple, Friendly and Direct describe how we operate - offering consumers competitive pricing, straightforward products and simple answers to questions about their energy needs."

Customers who are interested in more information about Direct Energy's products and services, or who wish to switch to Direct Energy can call, toll-free, 1-888-548-7540, or visit the company's website.

About Direct Energy

Direct Energy is one of North America's largest energy and energy-related services providers with more than 6 million residential and commercial customer relationships. Direct Energy provides customers with choice and support in managing their energy costs through a portfolio of innovative products and services. A subsidiary of Centrica plc (LSE:CNA), one of the world's leading integrated energy companies, Direct Energy operates in 46 U.S. states plus the District of Columbia and 10 provinces in Canada.

For further information, please contact:

Claire Monaghan
Direct Energy
713-877-3572
Claire.Monaghan@directenergy.com

Shabina Zakaria
Direct Energy
713-877-3611
Shabina.Zakaria@directenergy.com


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